Wednesday, 18 June 2008

10 Intriguing Ways To Propel Your Online Sales

1. Add extra subjects to your web site. Most freead sites only allow you to submit your web site toone category. This'll allow you to submit it to many.
2. Increase the perceived value of your product bymaking your offer scarce. You could use limitedtime bonuses, low prices, low quantities, etc.
3. Find out your competitions' weakness and use itas your "Unique Selling Proposition". It's the reasonwhy people buy your products and not theirs.
4. Sell your products or services to a specific nichemarket. For example, instead of selling your fishingbook to all fisherman, target it toward fly fisherman.
5. Test your advertising and marketing. You'll savetime, money and big headaches promoting the rightoffer to the right group of people.
6. Persuade visitors to buy your product by tellingthem the future. Tell them what'll happen with theirlife in the future if they buy or don't buy.
7. Offer a free trial of your product for a set periodof time. Don't charge or bill them until they decidedto buy it. This'll take away any risk they have.
8. Create other web sites that draw your initial targetaudience. Then you can lead your prospects to yourmain web site by linking to your other web sites.
9. Inform people about your site or freebie throughe-mail announce lists. You can find them by typing"e-mail announce lists" in any search engine.
10. Tell your visitors what they can avoid by buyingyour product or service will motivate them to buy.They may want to avoid pain, fear, danger, etc.

Sunday, 8 June 2008

10 High-Impact Viral Marketing Strategies

1. Allow people to reprint your articles on their website, in their e-zine, newsletter, magazine or ebooks.Include your resource box and the option for articlereprints at the bottom of each article.
2. Allow people to use any of your freebies as freebonuses for products or services they sell. Includeyour ad on all your freebies.
3. Allow people to use your online discussion boardfor their own web site. Some people don't have one.Just include your banner ad at the top of the board.
4. Allow people to sign up for a free web site onyour server. Since you are giving away the space,require them to include your banner ad at the topof the site.
5. Allow people to add their link to your free website directory. Just require that they return a linkback to your web site, advertising your directory.
6. Allow people to provide your free online serviceto their web site, visitors, or e-zine subscribers.They could be free e-mail, e-mail consulting, searchengine submissions, etc.
7. Allow people to give away your free software.Just include your business advertisement inside thesoftware program.
8. Allow people to give away your free web designgraphics, fonts, templates, etc. Just include your adon them or require people to link directly to yourweb site.
9. Allow people to place an advertisement in yourfree ebook if, in exchange, they give away theebook to their web visitors or e-zine subscribers.
10. Allow people to give away your free ebook totheir visitors. Then, their visitors will also give itaway. This will just continue to spread your ad allover the internet.

10 Power-Packed Ways To Spark Your Sales

1. Spend money on targeted advertising instead ofmass media advertising. You don't want to wasteyour ad dollars on people who aren't interested.
2. Increase your profits by concentrating on smalldetails. Improving small things like text size, color,or graphics can really make a positive difference.
3. Keep your offers flexible. If you offer a set pricefor your product, you could offer the people thatcan't afford it an optional payment plan.
4. Offer your knowledge or consulting as a bonusproduct. You could offer a free 15 or 30 minuteconsultation. This will add value to your product.
5. Personalize all your e-mail messages so they getread. Include the recipient's name in the subject line.This will grab peoples attention quickly.
6. Keep your web site consistent. You don't wantto keep things on your web site that are unrelatedto the theme of your web site.
7. Attract more subscribers to your free e-zine bygiving them free bonuses like e-books, software,online services and other incentives.
8. Sell advertising space in your e-zine and on yourweb site. This will create an extra income streamfor your business.
9. Make your web site ready for the public. Havean "About Us" page and clear descriptions of whatactions you want your visitors to take.
10. Don't just start advertising everywhere, plan outyour marketing. Locate places and publications thatyour target audience would congregate around.