Google AdWords

Of all the things that you'll need in order to get your internetbusiness going, traffic to your website is one of the mostimportant.
One way to get almost immediate traffic to any websiteis pay per click advertising.
The most popular form of ppcadveritisng is Google Adwords.
Let's look at the basics of GoogleAds and if it is for you.
With Google AdWords and ProfitMart, you can literally start to makesales within 15 minutes of starting your Google campaign!
When you do a search on Google, look across the top and down theright hand side of a search result page and you will see ads thatare all directly related to the keyword that you have typed in.These are paid ads to Google.
Everytime you click on one of thoseads the advertiser gets billed by Google, hence the name pay perclick.This is big business for Google.
All the ads down the middle of thepage are know as organic search and Google came up with a programknow as Google Adsense where they pay the website publisher toplace Google Ads on their pages as well.
Now Google is everywhereit seems.To get your ad on Google you bid on keyword search terms. This isbased strictly on how much you can afford.
The more you are will topay per click the closer you are to the top of page one on Googlefor the keyword phrase you are bidding on.
With Google AdWords and ProfitMart, you can literally start to makesales within 15 minutes of starting your Google campaign!
Here are some of the most common terms you'll see as you getstarted with Google AdWords: Keyword - The keywords you choose for a given Ad Group are used totarget your ads to potential customers.
Campaign - A campaign consists of one or more Ad Groups.
The ads ina given campaign share the same daily budget, language and countrytargeting, end dates, and distribution options. Impression (Impr.) - The number of impressions is the number oftimes an ad is displayed on Google or the Google Network.
Ad Group - An Ad Group contains one or more ads targeting one setof keywords. You set the maximum price you want to pay for an AdGroup keyword list or for individual keywords within the Ad Group.
Keyword Matching Options - There are four types of keywordmatching: broad matching, exact matching, phrase matching, andnegative keywords. These options help you refine your ad targetingon Google search pages.
Maximum cost-per-impression (CPM) - With site-targeted adcampaigns, you choose the maximum cost per thousand impressions(Max CPM) you are willing to pay.
As with Max CPC, the AdWordsDiscounter automatically reduces this amount so that the actual CPMyou are charged is the minimum necessary to keep your position onthe page. Maximum cost-per-click (CPC) - With keyword-targeted ad campaigns,you choose the maximum cost-per-click (Max CPC) you are willing topay.
Their AdWords Discounter automatically reduces this amount sothat the actual CPC you are charged is just one cent more than theminimum necessary to keep your position on the page. You get to write your own ads and the better the ad the betterchance you have to be clicked on. This is instant traffic to yoursite.
You literally can be on page one of any keyword phrase youbid on in minutes.