10 Reasons To Form A Strategic Business Alliance

A strategic alliance is when two or more businessesjoin together for a set period of time. The businesses,usually, are not in direct competition, but have similarproducts or services that are directed toward thesame target audience. Below are ten reasons tocreate a strategic alliance.
1. You could offer your customers a larger variety ofproducts or services. This will allow you to spendless time and money developing new products to sell.
2. Your number of sales people will increase becauseyou're combining with other business. You won't havespend to time and money hiring new employees.
3. Your marketing and advertising budget will increase.When you form a strategic alliance with other businessesyou both will share the advertising and marketing costs.
4. You can now offer your existing customers moreback-end and upsell products. This will increase yoursales and profits.
5. Your business will gain a larger number of skilledpeople working on the same project. You will gainthe knowledge of the other businesses employees.
6. You will be able to beat your competition by sellingto a larger target audience. You will also increase thetotal number of existing customers you can sell yourproducts and services to.
7. You can exchange endorsements with your alliancepartners. You'll add more credibility to your businessand gain your potential customers trust to buy.
8. You can expand your business more rapidly. Youcan develop new products and services faster witha larger work force.
9. You'll be able to solve your customer's problemsfaster with a larger base of customer service people.You'll also learn new ways to improve your customerservice from your alliance partners.
10. You'll have a larger number of "strategic thinking"people. This will allow both businesses to come upwith profitable business ideas quicker than before.

10 Proven Ways To Accelerate Your Profits

1. Make copies of your web site in many differentlanguages. This'll allow foreign speaking people toread your web site and advertisements.
2. Give your customers a surprise bonus for buying.When you give customers more than they expect,there is a good chance they will buy from you again.
3. Send greeting cards offline or online to customerson holidays. You'll get the chance to increase yourorders by including your ad inside the card.
4. Market your products or services to your targetaudience. For example, don't try to sell a footballin a cooking magazine.
5. Give people the option of buying other productsor add on products when they decide to buy yourmain product or service at the point of sale.
6. Think of new ways to attract people to buy yourproducts or services. You could add on extra freebonuses, delivery options, payments options, etc.
7. Give other businesses the option of selling yourproduct. It could be a simple joint venture deal oran affiliate/associate program.
8. Follow-up regularly with all your prospects andcurrent customers. When people see your ad morethan once they are more likely to buy.
9. Learn sales ideas from reading and studying otherbusiness' advertising and marketing material. Itcould be ads, brochures, tv ads, sales letters, etc.
10. Educate yourself with new strategies to increaseyour sales. You could take classes, subscribe toe-zines and magazines, read books or ebooks, etc.